The essential element that will make your book essential reading.

What is a Street Team, and why every indie author needs to assemble one.

Things you can do to draw attention to your book in the weeks leading up to your release date, and beyond.

If you want to sell books, you’re going to have to draw some attention to your book. And getting attention is not going to be easy.

You know what to do, but do you know when to do it? Here’s a basic route to help you along.

After I graduated college, I spent many years writing without a workshop or critique group to partner with. Instead, I turned to the library to keep me afloat.

Providing the public with free quality content is a proven way to grow a following, but it also requires a substantial amount of time, effort, and creativity. Before you jump in, ask yourself several questions.

I’m no stranger to the interview process—except that I’ve always been the one asking the questions. This time, Danielle Lacy, podcaster for her fun and informative show, Dear Girlfriend, would be asking me the questions, and I’d be answering them on the spot.

Contests are not all about winning or not winning—they’re about impartial feedback.

Thank you for subscribing to my website! As a developmental and copy editor, I’ve learned a lot of dos and don’ts in my line of work. Here are my 5 fabulous favorites.

Now that you have ARCs at your disposal, you can reach out to authors in your genre and ask them to give you a blurb for your cover or praise page.

Metadata is not the name of the latest superhero to hit the streets. It’s the thing that helps customers find your book.

The real fun begins with Advanced Reader Copies. Use them to build buzz for your book.

Instead of hiring someone to design the interior pages of my book, I did it myself. Here’s what I learned.

Want to create intrigue? A successful title requires boxes to be checked.

The three layers of the Review Pyramid will help you reach your readers.

Having a book cover made is a major milestone in the self-publishing process. This is where the magic starts to happen.

As you build your website, keep this in mind: it’s not all about you.

We live in a world where people google all day long. If they come across you and/or your book, and they’d like to know more, they’re going to google you—and that’s your opportunity to make a connection with them.

If you are thinking about self-publishing, one of the first things you must do is determine which genre your book belongs in.